Establishing the capacity to protect a new idea is fundamental to its long term success.

At an early stage in the product development cycle it is important to determine whether any of the following forms of protection already exist in your invention area:

• Patents
• Design rights
• Copyright
• Trademarks

MotionTouch can provide its clients with guidance and advice on how to establish which intellectual property rights already exist in their product area.

The next stage is to advise on and plan the best course of action to provide protection for the idea. MotionTouch works with patent attorneys in the UK, Europe and the USA. Our product development process can be used to develop patent claims that enhance the invention and its protection.

Once intellectual property rights are established we can advise on the best methods of optimising them, to realise the maximum return from the invention. Depending on the business strategy we work with clients to establish revenue streams from:

• Licensing
• Asset sale
• Manufacture and distribution

There are often several options or combinations of options available. Our advisers are able to present the options and a framework for evaluation.

Note: Services in relation to intellectual property audit are not included as part of other service offerings and are subject to contract.